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Explorations in New Media

A project of the Schieffer School of Journalism at TCU

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Latest issue

How does search engine optimization affect news organizations?

By achavez_ex on May 14, 2010

Note: This is a continuation of last week’s post on search engine optimization. As the influence of search on Web users’ habits increases, understanding how to create content optimized for search engines is increasingly important. That is especially true for professional communicators who create online content. In news, media companies have hired search engine optimization professionals and [...]

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Posted in Latest issue, Trends in New Media | Tagged Search engine optimization

Find new Tweeps to follow
Latest issue

Find new Tweeps to follow

By achavez_ex on May 14, 2010

Twitter — just like most social networks — becomes more useful as you connect with more users. But finding those users can be tough for a newbie. Other social networks have created tools that automatically generate lists of users to connect with based on a user’s habits, but Twitter has yet to generate a similar [...]

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Posted in Cool Tools, Latest issue | Tagged Social media, Social networking

Latest issue

Online display ads viewed

By achavez_ex on May 14, 2010

1,089,732 in the first quarter of 2010, according to data released this month from comScore. That’s 15 percent higher than during the same period of 2009, an indicator to some that the online advertising market is growing.

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Posted in By the Numbers, Latest issue | Tagged Online advertising

Latest issue

Net worth of local NYT readers

By achavez_ex on May 14, 2010

$800 billion in the New York area, according to a memo distributed by New York Times executives. The figure is from the 2009 Mendelsohn Affluent Head of Household Survey, and has been cited often in the Times‘ ongoing newspaper war with the Wall Street Journal.

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Posted in By the Numbers, Latest issue | Tagged Advertising

Latest issue

Celebrating the rise of niche publications

By achavez_ex on May 14, 2010

Now it’s liberating, in a way, that newspapers have dissolved, because we can go back to writing inside baseball. Our readers love it. We love it. And there’s actually money to be made in it becuase it’s specialized information. — Mary Jacoby, a former newspaper reporter and founder of Main Justice, a niche site that covers [...]

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Posted in Latest issue, Quotable | Tagged Specialized reporting

Why does search engine optimization matter?
Latest issue

Why does search engine optimization matter?

By achavez_ex on April 30, 2010

No doubt communications professionals, whether in journalism, advertising or public relations, are used to working with a wide range of specialists – photographers, copy editors, designers, sales representatives, etc. But there’s a new position in many organizations that has grown out of a need to put professionally-produced content in front of new readers: the SEO. [...]

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Posted in Trends in New Media | Tagged Search engine optimization

See how a story evolved on Twitter
Latest issue

See how a story evolved on Twitter

By achavez_ex on April 30, 2010

Twitter has a built-in search function, which performs well at finding Twitter posts in real time. But to dig into Twitter’s archive to see how a story or event evolved over time on the service, the built-in search feature sometimes falls short. Google now has a tool that allows you to search Twitter and visualize [...]

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Posted in Cool Tools | Tagged Social media

Latest issue

Number of Web searches in one month

By achavez_ex on April 30, 2010

9,716,488,000 in March 2010, according to Nielsen data for the top 10 U.S. search providers.

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Posted in By the Numbers | Tagged Search engine optimization

Latest issue

Size of Google’s index

By achavez_ex on April 30, 2010

1,000,000,000,000 in 2008, the last time the company publicly announced the size of its index, according to the official Google blog.

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Posted in By the Numbers | Tagged Search engine optimization

Latest issue

On buying a story in the Internet era

By achavez_ex on April 30, 2010

It’s hardly surprising that Web journalists should be fast, competitive, ruthless, sensationalist — and willing to do most anything for the story. It will be messy — and fun! — Nick Denton, founder of Gawker Media discussing his decision to pay $5,000 for a next-generation iPhone found in a California bar, which his blog turned [...]

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Posted in Quotable | Tagged Ethics

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What are the skills of the online journalist?

What are the skills of the online journalist?

By achavez_ex on April 23, 2010

The Web presents many challenges for news organizations – new consumption patterns, multi-platform distribution and a whole new business model. But it also presents new challenges for individual journalists because producing news online requires many new skills that had previously been absent from legacy media. There is still an emphasis on traditional reporting skills. In [...]

Posted in Trends in New Media | Tagged Journalism jobs

Average annual pay increase for online producers

By achavez_ex on April 23, 2010

13% to 14% from 2008 to 2009, according to the Inland Press Association’s Newspaper Industry Compensation Survey. That’s compared to an average 2.1 percent increase for the rest of the newspaper industry during the same period.

Posted in By the Numbers | Tagged Journalism jobs

Americans who consume online news

By achavez_ex on April 23, 2010

61% on a typical day, putting the Internet behind television but before newspapers, according to research from the Project for Excellence in Journalism.

Posted in By the Numbers | Tagged Consumption habits

Online Photoshop alternative

Online Photoshop alternative

By achavez_ex on April 23, 2010

Photoshop has become the industry standard for image editing. But for those without access to the desktop version who need to carry out basic image-editing tasks, Adobe has a free online alternative. Just point your browser to Photoshop.com, where you can upload images to edit and then save them to your desktop computer. The functionality isn’t [...]

Posted in Cool Tools | Tagged Multimedia

Why core journalistic skills are crucial

By achavez_ex on April 23, 2010

I think the thing that you look for in journalists is the same as I’ts always been. You look for a sense of curiosity, an appetite to understand about the world and a passion to communicate it. Now of course in order to be able to do those things in the future there’s a wider [...]

Posted in Quotable | Tagged Journalism jobs

Is the nonprofit news model sustainable?

By achavez_ex on April 16, 2010

Nonprofit news organizations continue to emerge through university partnerships, local communities foundations and wealthy local philanthropists. While few question the motives of these organizations, many of which tackle topics no longer addressed by legacy media, the sustainability of these organizations is repeatedly called into question. One of the most prominent critiques of late was written [...]

Posted in Trends in New Media | Tagged Business models, Nonprofit news

Number of edits on Wikimedia’s sites

By achavez_ex on April 16, 2010

1,000,000,000 as of April 16, according to the foundation’s website, which manages several Wiki sites including Wikipedia.

Posted in By the Numbers | Tagged Social networking

Monthly users of a Facebook game

By achavez_ex on April 16, 2010

81,572,860 for Farmville, the most popular game on Facebook, according to April 16 statistics from All Facebook, a site devoted to coverage of the social network.

Posted in By the Numbers | Tagged Social media, Social networking

Create simple polls

Create simple polls

By achavez_ex on April 16, 2010

Polls can be an easy way to create some simple user interaction, but there are many providers out there for the simple polls you see on many websites. One of the more prominent services is PollDaddy, a product of WordPress-creator Automattic. PollDaddy has both free and paid accounts. Paid accounts are necessary for anyone who [...]

Posted in Cool Tools | Tagged User interaction

Philanthropy as journalism’s savior

By achavez_ex on April 16, 2010

But the real point is this:  not only will philanthropy alone not save journalism, it can’t likely support even the majority of our modest efforts.  We need to run our businesses like businesses, even if our goal is public service rather than profitability. — John Thornton, founder of the Texas Tribune, discussing the future of [...]

Posted in Quotable | Tagged Nonprofit news

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Mission Statement

To promote understanding in the new digital world of mass media by focusing on technological and other trends in an academic context.